Lake Charm is a small town situated on the Murray Valley Highway, just west of a lake of the same name. Located in the northwest of Victoria, Australia, within the Shire of Gannawarra. Lake Charm is 19 km from Kerang. At the 2011 census, Lake Charm and the surrounding area had a population of 311.
The area is a popular destination for waterskiing, boating, duck hunting, fishing and scenic drives. It is south of Swan Hill, the nearest large town.